The St. Louis Riverfront Logo

It was approximately 1985, while I was working at PGAV Design, that I designed the St. Louis Riverfront logo. The client was the Riverfront Development Committee / Downtown St. Louis, Inc. Our department was a team of seven designers. For this assignment, each designer had the opportunity to develop rough layouts. The project was intriguing,…


New logo identity

When Magnus Accounting Solutions contacted N-K, they were in the early stages of their start-up and needed a new logo identity.  The company had a name but no marketing materials. Magnus specializes in small- business accounting with temporary/flexible services. 

What did they need for their new company?  We identified the following and provided a creative…


Starting fresh

Liz Moloney’s proofs of her book cover and interiors produced by a local printer evidenced poor selection of typeface, color and design. The typography had no kerning. Indeed, nothing was right except for her carefully wrought manuscript, Elizabeth, Learning to Dress Myself from the Inside Out. With Liz’s approval of my estimate, I started fresh.…