Looking for a solid book marketing plan? I’ve collected some of the best resources from trusted self-publishing experts over the years. From step-by-step guides to detailed timelines, these plans can help authors at any stage build a smarter, more effective marketing strategy.

Your book cover is more than a design—it is the foundation of your author brand. Learn how to use your cover consistently across business cards, websites, social media, bookmarks, sell sheets, and other marketing materials to create a professional presence that connects with readers.