Are you an aspiring author with more questions than answers? Before the Launch is the guidebook you didn’t know you needed. Written by publishing pros David Wogahn and Manon Wogahn, this workbook-style resource is packed with expert advice from two people who’ve helped more than 400 authors bring their books to life.
A Clear, Author-Friendly Structure
This well-organized book is designed to walk you through the publishing process step-by-step. It’s divided into practical sections—Prepare, Register, Amazon, Review, and Release—with smart use of hyperlinks to help you easily explore related topics throughout the ebook.
Deeper Insights for Every Stage
As a book designer, I’m already familiar with topics like book categories and identifying comparable titles. But this book goes deeper. It’s full of specific, actionable tips—especially helpful for the new authors I work with, who often ask about these very subjects. I found myself highlighting something useful in every chapter.
Amazon Demystified
The Amazon section, in particular, was eye-opening. I don’t typically handle author decisions like royalties, advertising, or expanded distribution, but Wogahn lays out the options clearly. Even seasoned pros will learn something new.
An Author’s Reference Guide
Whether you’re publishing for the first time or brushing up on industry best practices, Before the Launch is a solid educational tool you’ll want to keep close. It’s not just a how-to—it’s a reference manual you’ll return to again and again.
A Personal Connection
I first discovered David Wogahn many years ago through his early book, Successful eBook Publishing, recommended by an author client. That led me to sign up for his newsletter—and I’ve followed his insights ever since. I also appreciated his generosity when he presented a Zoom webinar for the St. Louis Publishers Association during the pandemic.
Final Thoughts
If you’re looking to self-publish, don’t go it alone. Before the Launch answers the questions you didn’t even know to ask. It’s a must-have for authors, editors, and anyone involved in the publishing process. Add it to your digital toolbox—you’ll be glad you did.
