follow the leader

Follow the Leader

Follow the Leader was a kid’s game from my past. Wikipedia explains how it worked: Players first chose a leader or “head of the line,” and the remaining players (the followers) all lined up behind the leader. Then, as the leader moved around, all the players mimicked the leader’s actions. These days, I follow the leaders in book marketing. These are experts…

Marty and Doc

Back to the future

It was Back to the Future when I found this list of ideas from 2004 on an old CD while I was looking for something else. Remember when Marty McFly travels back to 1955? Well, this blog post isn’t a flux capacitor, but the advice still holds true ten-plus years later. I bet you’re familiar…