Looking for a solid book marketing plan? I’ve collected some of the best resources from trusted self-publishing experts over the years. From step-by-step guides to detailed timelines, these plans can help authors at any stage build a smarter, more effective marketing strategy.

Some self-publishing advice stands the test of time. After revisiting Peter Bowerman’s The Well-Fed Self-Publisher, I realized that many of the core principles of book marketing and publishing are just as relevant today as they were in 2007. Here are eight timeless lessons every author should remember.

Publishing podcasts can be an excellent source of book marketing advice. Learn valuable tips from Honorée Corder and Mark Dawson on writing memorable books, building newsletters, appearing on podcasts, and connecting with readers.